Real Restaurant Solutions, Inc.

Restaurant Consulting San Diego


Our Process

Real Restaurant Solutions is a restaurant consultant firm of Profit Enhancement Specialists that can help take your establishment from Red to Black or grow your dream into a formidable business.

For start-ups or for those looking for funding to grow, we will meet, review your business plan and pro-forma and prepare you for presentations with investors if qualified. If you need help with your business plan and pro-forma, as a top restaurant consultant firm in San Diego, we will point you in the right direction. If you are trying to buy an existing restaurant, let's talk before you do. There is no fee for this service.

For existing operations, we conduct an analysis of your profit and loss statement to discover your opportunities and challenges. We will reveal to you our findings of the analysis. If you decide to go after your opportunities on your own there is no fee for the service. If you would like our help, we work out a fee structure that works for you and allows us to keep our written guarantee. We pay for ourselves inside the savings we bring. Our unique blend of services and tactics create a “Double Fulcrum” effect.  First, we leverage your strengths to grow the top line with proven systems. Then, we drive down costs, by drilling down into your operational details through the prism of Industry Best Practices. When combined with discipline and accountability, you will experience a dynamic enhancement of your profits.


Our Relationships

As top San Diego Restaurant Consultants, our work covers a wide range of restaurants; from high volume fine dining to new concepts and smaller “soul of the city” established eateries like:

  Consortium Holdings :: Tajima Ramen :: Choice Organic Cafe :: Breakfast Republic :: Kinme Omakase :: Prager Bros. Bakery :: Cafe Moto :: Raised By Wolves :: False Idol :: Born and Raised  :: Brockton Villa :: Mike’s Taco Club :: Cloak and Petal :: Javier Placencia’s Bracero :: The Cheese Shop :: Ironside Fish & Oyster Bar :: Romesco :: Werewolf Bar and Grill :: Noble Experiment :: Cafe 21 ::  Soda & Swine :: Polite Provisions :: Nicolosi’s Italian Restaurant :: El Dorado :: The Waterfront Bar and Grill :: Morning Glory :: Neighborhood :: Craft & Commerce :: Underbelly ::  Harry’s Coffee Shop :: EPIC Wings n Things :: La Puerta :: Cass Street Bar & Grill :: J & Tony’s Discount Cured Meats And Negroni Warehouse :: Fortunate Son :: Josie's Hideout Saloon :: Feast & Fareway :: Quixote :: Harry's Coffee Shop :: The Hills :: Revolution Roasters :: The Lafayette Hotel :: Gutter :: Azuki Sushi :: Aero Club :: The Starlite :: Part Time Lover



Our Principal

Tom Penn is the principal at Real Restaurant Solutions, Inc, a firm that was founded by him in 2008, specializing in profit enhancement for restaurants. For more than a decade, Penn has funded and nurtured up start concepts, guided small fledging operations to become serious concerns and provided growth leadership for some of San Diego's top restaurant companies.

Penn has over 30 years in executive level hospitality and restaurant experience. Prior to launching his own firm, he spent 13 years with Hyatt Hotels and Resorts in locations all over the world helping Hyatt deliver their brand of service excellence. Over the next 12 years, he was an integral part of the leadership team of Ladeki Restaurant Group and Sammy’s Woodfired Pizza, opening 8 concepts and 25 restaurants.  He participated in engineering their run as INC. Magazine’s top 25 small companies to watch and garnered the ZAGAT Guides distinguished “Worlds Top Restaurant” designation.

Penn and Real Restaurant Solutions, now work with best in class industry support partners to improve and grow existing concepts, or develop and execute new concepts. The team focuses on aligning leadership cultures with industry best practices to drive profit for a winning group of restaurant Owners and Operators. They are committed to helping restaurant owners and operators survive, thrive and then grow. Real Restaurant Solutions takes fundamental business concepts and combine them with behavioral science, innovative thinking and technology. The results are tools that work.

To set up a meeting, please contact Tom directly.

Tom Penn
San Diego Restaurant Consultant
Real Restaurant Solutions, Inc.
[email protected]
Direct: 619-813-3405